We are looking for a Brand Manager for a major Consumer Goods Company in Argentina!

✨ Are you passionate about branding and marketing strategies? ✨

This is your opportunity to join a leading company in the consumer goods industry, where you will play a key role in developing and positioning its brands in a dynamic market.

What will be your main challenges?

• Brand Strategy & Positioning: Design and execute comprehensive branding strategies to strengthen brand identity and market presence.
• Campaign Management: Oversee ATL and BTL campaigns, integrating digital and traditional media, as well as promotional activities in AMBA retail points.
• Performance Analysis: Monitor campaign performance using KPIs and optimize return on investment (ROI).
• Digital Communication: Manage and optimize brand communication across platforms (website, Facebook, Twitter, YouTube, etc.), ensuring consistency and relevance.
• Cross-functional Collaboration: Work closely with different teams to execute marketing strategies successfully.
• Sales Support: Develop marketing materials and strategies for key clients, supporting Key Account Managers.
• Training: Educate the sales team on brand values, strategies, and objectives to ensure accurate messaging to consumers.
• Product Launch & Promotions: Coordinate product launches and promotional initiatives in alignment with business needs.
• Budget Management: Oversee the assigned brand budget, ensuring optimal resource allocation.

What are we looking for?

• Degree in Marketing, Communication, Business Administration, or related fields.
• Proven experience of at least 5 years in similar roles, ideally in FMCG or retail companies.
• Advanced knowledge of digital marketing and social media platforms.
• Strong analytical, creative, and leadership skills to work with teams and manage complex projects.
• Advanced English proficiency (spoken and written).
• Proficiency in analysis and presentation tools.

Position Characteristics

🌎 Location: Belgrano, hybrid work model.

✔️ Direct and permanent employment relationship with the Company.

💰 Competitive compensation along with a comprehensive benefits package: OSDE for the employee and their family, meal allowance on in-office days, English classes, reimbursement for phone expenses, and periodic salary adjustments based on the economic context.

If you have a strong background in brand management, excellent analytical skills, and are eager to work in a dynamic environment within a leading consumer goods company, we encourage you to apply and become a part of this growing team!